Mobile Marketing

Mobile Marketing 2017-08-14T16:44:23+00:00

Our experienced team of mobile app developers, designers and online marketing experts will help you build the best app as per your demand. They will assist you in marketing and launching your mobile apps successfully. Our team has developed and designed hundreds of mobile apps for small business to enterprise and has done their marketing successfully. Our custom-built apps feature the best user interface (UI) and user experience (UX) and are cooperative with all kinds of smartphones and tablets. We build cutting edge, user-friendly apps for customers that vary from consumers apps to complex business database-driven apps

PROS Mobile App Marketing Services

  • We will assist you to create the best mobile strategy for your app marketing, launching custom mobile experiences and manage winning campaigns.
  • We will develop custom mobile application to get the customers and simultaneously promote your products and services.
  • We assist marketers to venture out in new areas and generate revenue by arming them with the technology and guidance they need to succeed in the mobile world.
  • We make 100% sure that your website is mobile-friendly and responsive with an optimal viewing experience — easy reading and navigation with a minimum of resizing, panning, and scrolling — across a wide range of devices (from PC to tablets to smartphones).
  • Campaign management: We create, launch and examine your mobile marketing campaigns.
  • Mobile Commerce (mcommerce): We recommend, build and maintain innovative campaigns that have mobile payment, mobile shopping and mobile couponing.
  • Mobile analytics: We obtain database of your customers from profile and behavioral data and develop classification and targeting. We concentrate on phraseology and implement A/B testing to enhance the customer response rates.

Factors to Consider Before Launch

Mobile app marketing is something that should be well thought and executed. Before launching your app in the market, devising a strategy for marketing is very important.  In the initial level of an app development, there are a number of measures like keywords, competition and content writing that need to be taken care of.

Brand Icon and Name

You should select the name of your app related to your business. Apart from having the right name, designing the right icon is also important for mobile app marketing. Your app’s icon is the prime thing that people see when they come across your app and in case the app icon is not catchy, they will not want to know more about it. So in order to attract customers, make sure the icon of your app is elegant and eye-catchy.

Keywords

The keyword is what a customer types in while searching for your app in the app store. It leads the users to your app, thus it is necessary to have your top keywords in the description.

Post-Launch App Marketing

Enrich Useful Functions

Apart from the platforms you use to promote your app, you also require unique functions so that people come to know the characteristics of your app because it is the core of an app. Even if a person who earlier became attracted to the solid name, classy icon or the great design of your app will leave it if it does not have useful functions. That is why for an app marketing it is important that your app has all the functions that are required by your target customers.

Build a Quality Landing Page

A landing page that designed and crafted gets more traffic. Gather your ideas and make a comprehensive introduction of your app so that each viewpoint of your app is noticed and understood by the people. Your landing page should not only be properly designed but also SEO-friendly. Also, on the landing page, mentioning your contact information can be very helpful to the people because they can directly contact you whenever they need.

Create Social Media Accounts

By making social media accounts for your app, you can boost the popularity of your app. Make sure that these accounts are being used properly. Considering the social media, you should surely go for Instagram, Facebook, Twitter, Pinterest, Youtube and Google Plus. On these sites you can build the audience by publishing various posts, having lucky draws, release discount coupons and much more.

Advertise

With the help of an advertisement, you can showcase your app in an app store. Advertising is one of the best ways to build audience awareness and market your app which can work wonders for you.

Mobile marketing is all about promoting your business with the help of mobile channels involving mobile friendly websites and the different mobile markets such as Google Play, Apple iTunes, Amazon App Store and Windows Mobile Market. Mobile app marketing should be considered as a vital element while launching an app in the market. The chances of your app getting featured on top of the app list increases when you focus on mobile app marketing. Every day the number of developers who launch various apps in an app store increase that’s why it is necessary for you to stand out from them. Let us help you to shine in the mobile app world.

Please contact us today or call us now at 619-567-9322 for a FREE consultation.