Shopify Page Speed Optimization
A PERFECT MIX OF MARKETING & TECHNOLOGY
Shopify speed optimization is the time it takes from the browser’s request for a page to the browser’s completion of processing and rendering the content.
Time is money in e-commerce. Shopify page optimization is the key to success for any e-commerce website including Shopify e-commerce. Some of the key benefits for improving Shopify speed optimization services are:
- Better user experience
- Higher conversion rates
- Better Google search ranking since page speed is an important SEO factor
- Higher customer engagement = HAPPY CUSTOMERS
- HAPPY CUSTOMERS = HIGHER SALES
As a leading Shopify Page speed optimization agency, PROS has highly skilled Shopify page speed optimization developers that increase the loading speed of your Shopify store and make it lightning fast. Our experienced developers remove bugs and clutter from your Shopify store to make it lighter and easier to render.
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Why is Page Speed Important
In today’s dynamic world, where everything needs to be updated, professionals and agencies offer Shopify speed optimization services that the majority of businesses that want to make an identity in the online world opt for. To prevent losing organic traffic and, on the contrary, to boost it, Shopify page speed optimization for your websites becomes a necessity rather than a preference. This can only be done after a thorough analysis and identification of the key details that affect the load time of the website.
User experience is affected by page speed, which can make or break your site. A faster page speed provides a better user experience, increasing page views and conversions while decreasing bounce rate. Let’s go over the advantages of improving Shopify page speed optimization in greater detail:
- It has an impact on your customers’ shopping experience.
- It influences your customers’ purchasing decisions.
- It has an impact on your conversion rate.
- Pages with load times of 0-2 seconds have the highest e-commerce conversion rates.
- It has an impact on your bounce rate.
- Page experience has an impact on the accessibility and overall performance of your website.
Our Range of Shopify Page Speed Optimization Services
Why Choose Shopify Page Speed Optimization from PROS?
Our technical expertise and professional Shopify experts enable us to deliver comprehensive development solutions. Since 1996, our professional Shopify developers have delivered end-to-end fully integrated Shopify e-commerce solutions and seamless user experience based on data-driven results:
Single Point of Contact
PROS as your Shopify marketing agency appoints a dedicated project manager for your business needs as a single point of contact.
Global Client Base
We delivered reliable, secure, and fast solutions to leading brands including Nike, Sunset Bamboo, ShopMelissa, AmourPrints, Qualcomm, Sprint, Verizon, Vodafone, Intuit, TurboTax, etc. in over 50 countries.
Agile Development Approach
With years of experience in Shopify marketing services, we follow an agile development approach and offer urgent requirements with our quick deliverables including time-zone flexibility as well.
Before we start with Shopify App development, our Shopify professionals conduct an extensive analysis of your business requirements that produce data-driven results.
We deliver 24×7 Shopify marketing support services to our global clients as per their time zones.
PROS Shopify Development Services
What Tools Can be Used to Measure Page Speed?
We’ve compiled a list of some of our favorite tools for diagnosing and measuring Shopify site speed optimization so you can see how your site is performing whenever someone visits.
- Google Pagespeed Insights
It’s always a good idea to get information from the world’s most trusted search engine. PageSpeed Insights is one of many web developer tools provided by Google. IT assigns a score between one and 100 to your website, with anything above 85 considered good. This tool has mobile and desktop versions and measures two things: how long it takes to load the top half of the page and how long it takes to load the entire page. PageSpeed Insights provides recommendations for improving your performance in addition to the full performance report.
GTmetrix is one of the most popular tools for evaluating site speed. The application uses Page Speed Insights and YSlow to generate performance scores and a full report on the current state of your website. GTmetrix is very easy to use, requiring only the URL of the website to be tested.
- Pingdom Speed Test
The Pingdom speed test, one of the best tools on this list, generates a detailed report divided into four sections: a waterfall chart, a performance score, page analysis, and web history. Page Analytics performs in-depth analysis and displays data on size analysis, domain size, and most requested content. You can easily see trends in your performance history once you have the performance measures and recommendations.
Shopify Page Speed Optimization FAQ's
Your Shopify speed score is determined by how quickly your store performs in a test environment using Google Lighthouse performance metrics. A good Shopify speed score is greater than 50, and speeds greater than 70 are considered excellent!
The features that slow down websites are frequently the most important. Shopify has stated that the Speed Score is primarily determined by apps, custom code, and some “heavy” features in specific shops. The Dynamic Checkout Button, for example, is notorious for causing the Speed Score to drop 20-30 points on its own.
A faster page speed means a more enjoyable user experience. Basically, the faster a page loads, the happier a website user will be. When a customer is pleased with a website, they are more likely to make a purchase.
You should aim for your website to load in three seconds, or two seconds if it’s an ecommerce site. The two-to-three second mark is the tipping point where bounce rates skyrocket – in fact, 40% of consumers will abandon a site after only three seconds.
Your score is based on a weighted average of the Lighthouse performance scores for your store’s home page, the most trafficked product page in the last 7 days, and the most trafficked collection page in the last 7 days.
What is a good Shopify product list CTR? Anything above 5.4% places you in the top 20% of Shopify stores we benchmark for product list CTR, and anything above 8.0% places you in the top 10%.
Users care about page speed because faster pages are more efficient and provide a much better on-page user experience. According to a recent Kissmetrics infographic, if a page takes more than three seconds to load, more than a quarter of users will click away and choose another search result.