White label ecommerce marketplace lets the businesses make their own personalized store in a considerably less time and money as it would take to build one from scratch. Anyone can start an online store and this has completely transformed the traditional business scenario. White Label marketplace enables the ecommerce businesses to not just concentrate on building and selling their goods or services but also simplifying the conversion path for their customers. White label does a considerable part of the SEO work itself, thus providing businesses ample time to channelize their concentration on other vital aspects of their business.
Customers are also increasingly seeking simpler ecommerce websites and that is where white label comes in handy. There are various white label experts for marketplace creation, however, PROS is a notable example among them.
PROS has developed a white label, fully integrated, and complete end-to-end ecommerce marketplace platform suited to any vertical. It incorporates multiple sellers (vendors), automated billing between vendors and the website owner, product inventory management, vendor profiles, plus a lot of other features and functions. Grandslam marketplace platform creates additional opportunities, connecting sellers to buyers and eliminating the middleman — creating huge opportunities for growing brands.
Some of the key elements to consider when choosing a white-label marketplace solution include:
1. It’s Quick and Easy to Use.
If businesses are seeking methods to incorporate latest features to their ecommerce business, the white label can be immensely beneficial. Due to the fact that white label services are thoroughly integrated and ready-made, branding becomes simple and easy. Businesses will be able to keep their anxieties of spending a large amount of time and money on research or development at bay.
2. Design Freedom
Another notable feature of white-label ecommerce marketplace platform is better user experience (UX) & great functionality. These features enable the websites to have a distinct appearance and navigation structure that is optimized for conversion. With white label’s help, it is possible to make a cloned site in minutes or a specially designed site in hours. By employing shared content and order fulfillment processes, your sites will be able to work with each other.
3. Focus & Power
When ecommerce businesses are focused on having optimized site content, it becomes easy for them to target high-converting search traffic. When a business has an engaging product and a committed market, it’s crucial for them to have a clear message displaying on a proper website. By doing so, they present the customers with the right place where shopping can be instantly commenced without any sort of intrusion hindering their way.
4. Scalability Out of the Box
While developing and working over different websites, businesses require a scalable ecommerce platform that will provide them with the liberty to expand without any hindrances. Businesses are able to collect data through various websites as the white label has an immensely smart architecture that presents them with the fluidity of site-specific content, navigation, and design. Everything is controlled by a common interface and development conditions.
5. It Keeps Your Customers Satisfied
When a person visits an ecommerce website, they have a purpose in mind, i.e. to shop. White label provides the customers with a transparent and simple way to fulfill that purpose. If businesses decide to develop their own solution, it can take them many months or even years and until the time their solution gets developed, they miss out on the customers by letting them visit other websites. This can harm the businesses deeply. However, with the help of a white label solution that is pre-packaged according to their requirements, they can easily tackle this problem.
Grandslam marketplace platform creates more opportunities, connecting sellers to buyers and eliminating the middleman thereby creating huge opportunities for various brands.
6. It Saves You Time and Money
It takes a lot of time to in developing the right architecture, design, building, and testing. Thus, when businesses decide to develop a solution from scratch, they end up consuming not just a large part of their financial, human and capital resources but also their precious time. In order to avoid making such decision, a custom solution can be the right choice for them. That is why deciding to invest in an existing white label solution can be the best decision as it is not just fast but it can also be more cost-effective in the end.
7. It Allows You to Focus on Your Business’s Core Competency
It is essential that businesses must be fully aware of their competencies. This is so because there have been instances where businesses that planned to develop for their solutions themselves ended up coming too ahead of the skills and experience they had possessed. It is not a wise thing to do because whenever businesses have tried to extend their resources to perform tasks that fall out of their areas of their core competencies, they have hampered themselves immensely. So businesses must always remember to not just thoroughly examine the solution they require but also juxtapose it with the resources that they already have. This method will let them figure out which white label solution will enable them to meet their objectives optimally.
With the help of the white label, businesses do not require to invest a huge amount of capital in infrastructure or technology as they can simply utilize their business’s unique branding to offer a product or service.
Zahoor Bhat has over 10+ years of experience as an online editor and media manager. He has worked with major online news and content sites as a media manager. He is well versed with major content management systems and web platforms such as WordPress and social media networks including Facebook, Twitter, Youtube, Google Business, Yelp, Instagram & Linkedin. He is an expert in content creation, proofreading and finally making it live. Being a social media expert, he is able to make relations with social media influencers and make sure to generate leads and grow business via different social media platforms.